Paula Scher Launches First Online Design Class

Paula Scher Launches First Online Design Class

Yesterday online learning community Skillshare launched an online design class with Pentagram partner Paula Scher.

Known for her award-winning work designing brand identities for organizations like The Public Theater, Citibank, The Museum of Modern Art and The Philadelphia Museum of Art, her first online class is entitled Brand Identity: Design Adaptable Branding Systems.

The 70 minute class is broken into 10 lessons, where students will research an organization’s goals, develop a series of design solutions, simplify them to their essence, and stretch them to their limits across animation, products, signage, architecture, and more. Scher hopes her class will inspire designers at all levels, all around the world, to think creatively about brand identity.

Enrolment for the class is now open at Skillshare. A free one week trial is available to try out the lessons, thereafter it’s $10 per month for access to all of Skillshare’s classes, which cover design, film & video, photography and fashion.

Jack Daly
  • Written by Jack Daly
  • Posted on Jul 10, 2014